A fast-growing career option in India, Marketing is a competitive field that welcomes creative people with a skilled mindset.
In today’s era, marketing requires the most-needed skills at every company’s door. This blog is for you if you are a graduate or working professional with a relevant experience of upto 3 years.
Checkout career options in Marketing now!
Introduction
Do you know?
In April 2022, the number of Marketing professionals hired by the Advertising and Marketing branches of various companies across India was reported to have exceeded 4,450 employees.
Well it’s not surprising that we are witnessing a significant shift toward digitizing marketing functions and other professions.
Also read: Lead strategies that drive success in the world of Marketing
Although it is evident that the jobs once considered tedious are now being replaced by something newer and more advantageous to humanity.
Top Career Opportunities After Post-Graduation in Marketing
Let’s dive into the best possible career options in Marketing you must opt after your higher studies –
- Digital Marketing Manager
Digital marketing managers are responsible for formulating digital marketing strategies and campaigns based on the goals and objectives of the company.
This helps them optimise and find effective strategies for organically promoting products/services on the Internet, and paying is the base responsibility of digital marketing managers.
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- Advertising Manager
Right from planning to execution and reporting the results is the job role of an advertising manager. Taking care of campaigns within the deadline is crucial for advertising managers.
They manage all advertising communication and channels to meet their organisation’s goals; the cues may come from customers or internal factors like financial projections.
- Brand Manager
As a brand manager, you are responsible for advising and making decisions regarding your brand’s marketing strategies. You need to take heavy volumes of data & present it efficiently.
There is a large scope of growth available in this role because it involves analyzing trends that impact the market and beyond.
- Content Marketing Manager
The role of a job after graduation in digital marketing differs from what you do in your college.
As a Content Marketing Manager, you will work on various tasks like managing a blog, creating drip campaigns, copywriting, guest blogging, PR, and video creation. The main aim is to create valuable content.
Also read: Highest paying Digital Marketing jobs in 2022
- Social Media Manager
You’ll have the opportunity to work closely with content creators and oversee their writing and other tasks needed to create a high-quality website.
As a social media manager, you’ll be responsible for creating content across Facebook and Twitter and identifying opportunities to market products or services through these channels.
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To Conclude
We hope you found our list of the top career options in Marketing after higher studies in marketing useful!
Marketers are constantly looking for more ways to connect with their audience, and new platforms are continually popping up.
It pays to know about marketing on a wide range of platforms; marketers should take every opportunity to upskill themselves with in-demand skills.
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Do let us know which role interests you the most. Also, don’t forget to share this blog with your fellow mates and others who might benefit from it.
